Platform Strategy & Setup
We map which AI ad platforms make sense for your brand, category, and budget — then build campaigns from scratch with the right structure for each one. No copy-paste from Google. Each platform gets its own approach.
Paid campaigns across ChatGPT, Perplexity, Microsoft Copilot, and Google AI Overviews — where buyer intent is high and most brands still aren't showing up.
Search ads used to mean Google. That's changing fast.
AI platforms are now where millions of buyers go first — and they're starting to carry ads. ChatGPT, Perplexity, Microsoft Copilot, and Google AI Overviews each have their own ad formats, placement logic, and audience behavior. Running campaigns across them isn't a matter of copying your Google Ads setup. It requires understanding how each platform surfaces sponsored content, what signals drive placement, and how to write for a user who's mid-conversation with an AI — not skimming a search results page.
We handle all of it. Strategy, setup, copy, targeting, and ongoing optimization — so you capture the buyers AI is already sending somewhere.
We map which AI ad platforms make sense for your brand, category, and budget — then build campaigns from scratch with the right structure for each one. No copy-paste from Google. Each platform gets its own approach.
We identify the specific queries, topics, and user segments worth targeting on each platform — and build targeting structures that put your brand in front of buyers at the right moment.
We manage your sponsored placements inside ChatGPT — targeting the queries your buyers are asking, writing copy that fits the conversational context, and optimizing for the click behavior specific to AI-native users.
Perplexity users are researchers and high-intent buyers. We run and optimize your campaigns there with messaging built for that audience — precise, direct, and positioned around the queries that convert.
Copilot sits inside Windows, Edge, and Microsoft 365 — reaching a professional, purchase-ready audience. We set up and manage placements there with copy tuned to the context users are in when they see them.
AI Overviews are showing up at the top of Google results and eating clicks. We optimize your content and paid strategy to appear inside them — so you stay visible even as traditional organic results get pushed down.
Full visibility across all platforms — spend, clicks, conversions, cost per acquisition — with bi-weekly reports and clear recommendations. You always know what's working and where budget should move.
A growing share of high-intent searches start in ChatGPT or Perplexity, not Google. If you have no presence there, those buyers never see you — and a competitor with an AI ads setup does.
AI ad platforms don't work like Google. The formats, the audience behavior, the copy requirements — all different. Applying the same playbook gets poor results and wastes budget.
Google's AI summaries answer questions before users scroll to your site. Paid placements inside those overviews are one of the few ways to stay visible as organic click-through rates keep dropping.
ChatGPT, Perplexity, Copilot, AI Overviews — each has different audience sizes, intent levels, and ad products. Without someone who knows each platform, you're guessing where to spend.
You're running campaigns but have no unified view of performance. Spend is scattered, attribution is unclear, and there's no way to compare what's actually driving results.
AI ad platforms are still early. The brands that figure out targeting, copy, and placement now will hold those positions as competition increases. Waiting costs more than starting.